David has 20+ years of experience developing audience intelligence and strategy capabilities that changed the culture and economics of the world’s most prestigious luxury brands and some of the biggest entertainment brands in the world. David loves the music industry and developing repeatable, scalable insight capabilities. 

Louisa helps companies and brands grow and has worked across Consumer Insight, Innovation and CRM. She has built insights capabilities that help brands make better decisions. From EMI Music to Hachette and Harrods, she has built transformative teams. Louisa's passion is in the fashion and retail industries.

Richard has 15 years of experience covering FMCG, media and entertainment industries He has designed and delivered consumer segmentation for some of the world's biggest entertainment brands. Richard works closely with us alongside leading his own business, This Is Insight.

Rufy is a Music Tech Specialist and Research Analyst with extensive experience in product strategy and music market research. Her background includes impactful roles at Keakie Music and ByteDance, where she excelled in product development and strategic partnerships.

Eva is highly skilled at setting up, project managing and building analysis processes for complex, multi-country and multi-wave consumer insight initiatives across different industries ranging from the public sector, to international media companies, publishing, technology, education and retail.

Simon has over 15 years of experience delivering insight and analytics solutions to some of the biggest entertainment, technology and luxury goods brands. His expertise is delivering solutions that make insightful findings accessible.

Charlie has 20+ years of experience launching iconic media brands and pioneering digital platforms. At the BBC and Channel 4, he shaped groundbreaking properties including BBC Radio 1Xtra, Misfits, The Inbetweeners, and Black Mirror, while helping bring new technologies into the mainstream through streaming and social innovation.

Ray is a serial entrepreneur and startup maverick with 20+ years of experience in marketing, human connection, and innovation. His diverse career spans music, photography, and software development, bringing a unique perspective to founders navigating their entrepreneurial journey.